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PRODUCT ARCHITECTURE

Product Architecture

Business Modeling

Creative & Branding

UI/UX Design

“The most important part of design is finding all the issues to be resolved. The rest are details.”    

Soumeet Lanka

This Impacts

Business Strategy

Sales & Marketing

Executive Services

  • Do you have a business: what is your idea, who is your audience, what are you trying to solve, and are you creating value?

  • How you define your product and business model, will impact design, branding, and UI/UX for online navigation.

  • Does your conceptual design start with the consumer or the product?  Should your branding process be more scientic or artistic?

BUSINESS STRATEGY

Business Strategy
“Success is not final, failure is not fatal: it is the courage to continue that counts.” 

Winston Churchill

Competitive Strategy

Channel & Affiliate Development

Market Pricing

This Impacts

Executive Services

Internal Operations

Financial Modeling

Sales & Marketing

  • Understanding the roadmap of making a business successful is often neglected behind the effort of getting it off the ground.

  • A better understanding of your core value vs. the compeitive environment affords you better perception of the unkowns.

  • You are are not in this alone; afflilations and channel partners could help accelerate your growth in a shorter span of time.

Business Development

Traditional Media & PR

Online/Digital Strategies

SALES & MARKETING

Sales & Marketing
  • Have you designed an extensive campaign that capitalizes on your branding, messaging, and creative efforts?

  • You know your target market, but do you know where they are and how to increase reach, adoption, retention (offline & online)?

  • Don't underestimate effective scale when it comes to human capital and the tactical demands of growing your customer base.

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.”


Peter Drucker

INTERNAL OPERATIONS

Internal Operations

Organizational Development

Collaborative Teamwork

Business Processes

This Impacts

Executive Services

Internal Operations

Financial Modeling

Product Architecture

Business Development

Media & Advertising

  • Too many chefs in the kitchen: Do you have the right people in place; at the right stage of your development process (do you stay in-house or outsource)?

  • Is there an organizational structure in place, with fluid lines of communication to make sure demands and timelines are met?

  • Making sure that roles and responsibilites are defined for personnal accountability and cross-functional efficiency.

"Consistent alignment of capabilities and internal processes with the customer value proposition is the core of any strategy execution."


Robert S. Kaplan

Financial Modeling

FINANCIAL MODELING

Mechanical/Techincal Operations

Financial Planning & Analysis

Projecting Valuation

This Impacts

Business Strategy

Executive Services

Financial Modeling

“It’s almost always harder to raise capital than you thought it would be, and it always takes longer. So plan for that.”


Richard Harroch

This Impacts

Business Strategy

Sales & Marketing

Executive Services

Internal Operations

  • Do you have a handle on cost-of-goods, expenditure burn rate, and monthly cash flow?

  • Can you forecast predictable and sustainable revenue over 1, 3, and 5 year increments (or is that part of your busines model)?

  • Financial diligence not only supports the health of the business, but provides potential investors with insights on your core directives and exit strategies.

Executive Services

EXECUTIVE SERVICES

Legal Representation

Accounting/Taxation

Venture Capital Networking

 

“When you find an idea that you just can’t stop thinking about, that’s probably a good one to pursue.”


Josh James

  • Have the right resources to manage the accouting and taxation functions of the business.

  • Identify legal counsel to handle copyriights, trademarks, patent filings, and M&A opportunities.

  • Target the right investment partners; including seed financing agents, angel networks, and potential venture capital partners.

This Impacts

Business Strategy

Sales & Marketing

Internal Operations

Financial Modeling

Product Architecture

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